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Heavi

Project type
Branding, UI

Year
2025

HEAVI is a fitness app concept that helps users get more from every gym session. Like Strava for the gym, it turns training into a connected, gamified experience, motivating users to stay consistent, challenge themselves, and reach their full potential.

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AI-Powered Insights

Using the device’s camera, HEAVI applies AI and computer vision to track workouts in real time. It automatically detects reps, analyses form, monitors tempo and range of motion, and generates detailed performance insights. Progress is logged seamlessly, while challenges, achievements, and leaderboards keep users engaged and motivated.

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Branding

The branding leans into a data-driven, tech-focused identity while also feeling dynamic and rooted in fitness.

The logomark reflects growth, movement and insight - combining the geometry of a spider diagram with a sense of upward momentum.

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User interface

The HEAVI iPad app is designed for use in the gym, directly connected to power racks to capture workouts in real time. Prioritising simplicity and ease of use, it provides immediate insights into the current session. Workout data collected on the iPad app seamlessly syncs with the mobile app, where detailed stats, progress tracking, and past workout history can be reviewed.

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The dashboard

An overview of all sections of the app. The dashboard offers quick access to profile information, active workout plans, muscle engagement, as well as challenges and leaderboards.

Leaderboards

Leaderboards are available for a range of exercises and can be filtered by group such as all users, a specific gym, or friends. They can also be viewed across different timeframes, and filtered by gender.

Challenges

Challenges are designed to keep users motivated, with the option to track friends' progress along the way. HEAVI enables brand partnerships through the creation of branded challenges.

Workout stats

After each set, view a summary of workout stats including targets, form, difficulty, and any points or achievements earned.

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